Supplemental insurance · Health · Payroll

Caring today.
Protecting tomorrow.

Bookah makes supplemental insurance, health support, and payroll benefits simple, seamless, and personal — so you can focus on what matters most.

"I've got your back."

Connect my paycheck
Takes about 2 minutes Nothing decided until you say so $0 cost to your employer
The Bookah bear family — Mama, Papa and three cubs
What Bookah brings

Four things, done properly.

Supplemental Insurance

Extra protection for life's unexpected moments — it pays toward the bills that catch you off guard.

Health & Wellness

Support for a healthier, happier you — virtual care, navigation, and someone in your corner.

Payroll Integrated

Seamlessly connected with your paycheck for easy peace of mind. Nothing to mail, pay, or remember.

Family Focused

Because protecting your family is the greatest investment of all. Spouses and children are eligible too.

How it works

Three steps. No pressure at any of them.

1

Answer a few easy questions

No jargon, no test, no wrong answers. Just enough for Bookah to find what actually fits your life. About two minutes.

2

Bookah walks you through it

She explains every option in plain words and shows your exact cost per paycheck — then a licensed agent reviews and confirms it. She never signs for you.

3

You're covered — automatically

It comes right out of your paycheck, so there's nothing to mail, pay, or remember. And the policy is yours — it goes with you if you leave.

The part nobody has built

Connect your paycheck. Bookah does the rest.

You don't need your employer to sign anything. Link your own paycheck, and Bookah reads it, tells you the truth about it, and sets aside your premium automatically — every payday, before you ever miss it.

1 Connect
2 She reads it
3 What fits
4 Set & forget
BookahLink your paycheck — securely

Pick where you get paid. I never see your password — your payroll provider handles that, and I only get what you allow.

Bank-level encryption · read-only until you approve · you can disconnect any time
Marcus, a driver at Acme Logistics
Following along with Marcus Driver at Acme Logistics · married, two kids · no coverage today

No employer signature. No group case.

The old way needed Marcus's company to sign a benefits contract, set up a deduction code, and remit the premium. That's why most small-business workers are never offered anything at all.

This is different. It's his paycheck. He connects it, he controls it, and he can unplug it whenever he wants.

BookahReading your last paystub…

Got it — here's what I can see. This is your data; I'm just reading it back to you honestly.

EmployerAcme Logistics LLC
PaidEvery 2 weeks · next Friday
Gross$1,612.00
Taxes & withholding−$347.00
Health insurancenone found
Dental / visionnone found
Your take-home$1,265.00

You don't have major medical right now. I'm going to be straight with you about that in a second.

She reads the check, not a form.

No guessing at income. No "estimate your monthly budget." Bookah sees the real number, the real cadence, and what you already have — which is usually the most honest conversation anyone's had with you about this.

And it stays connected. A raise, a new job, hours cut, a bonus — she sees it and checks in. That's the difference between a form you filled out once and someone who actually has your back.

BookahWhat actually fits your check

First, the honest part: what I offer is supplemental. It pays toward bills like an ER visit — it works alongside real health insurance, never instead of it. Since you don't have major medical, I'm flagging you to a licensed agent about that too.

AdvantEdge Plus + Dental you + spouse
$18/ paycheck
$18 of your $1,265 take-home — about 1.4%, and you'd still bring home $1,247.

Not major medical. Not minimum essential coverage. Pays a set amount toward covered events.

Priced against a real paycheck.

Not "$39 a month" floating in the air. $18 out of the $1,265 you actually take home, on the Friday you actually get paid. That's the only version of the number that means anything.

And because Bookah can see the whole check, she'll never sell you something the check can't carry.

BookahSet it once. I'll handle it.

With your OK, $18 of each paycheck goes straight to your premium before it ever hits your checking account. Nothing to mail, pay, or remember.

Your paycheck$1,265
Premium, set aside$18
Your bank$1,247
SM
Sarah Mitchell — licensed agent of recordTX Lic. #2148857 · appointed · reviews and signs before anything is active
The policy is yours. Change jobs and it comes with you — so do I.

It behaves like a deduction. Without the employer.

The premium leaves before the money lands, so it never competes with rent. That's the whole trick — and it's why paycheck-linked premium stays paid when a monthly bill wouldn't.

Your employer is never in it. They don't sponsor it, endorse it, contribute to it, or profit from it. It's your paycheck, your policy, your call.

What this can and can't do — before you ask

  • Post-tax only. Connecting your own paycheck can't create a pre-tax deduction — only your employer can do that. Supplemental coverage is post-tax anyway.
  • You need direct deposit. If you're paid by paper check, this path can't work for you yet.
  • Not every payroll system connects. Coverage is wide but not universal, especially at very small employers.
  • Bookah never sees your password. Your payroll provider handles the login; she only gets what you approve.
  • You can disconnect any time — and the policy stays yours.
  • A licensed agent still signs. Connecting a paycheck doesn't skip the human. Nothing binds without one.
Family focused

Protecting what matters most to you.

Bookah isn't only there for you — she's there for the people you're doing all of this for. Coverage that reaches the whole family, from the person on the payroll to the smallest bear in the house.

  • Spouses and children are eligible — dependent coverage included, priced per paycheck.
  • Life events are the whole point. A new baby, a new job, a hospital visit, turning 65 — she's there for each one.
  • The policy is yours, not your employer's. Change jobs and it goes with you. So does Bookah.
  • One conversation covers the household — not four forms and a phone tree.
The Bookah bear family — two parents and two cubs
Grandma Bear with her grandkids
Protecting tomorrow

And she's still there at 65.

The paycheck stops. Bookah doesn't. She's the one who says "you're turning 65 in a few months — let's talk about Medicare before someone else calls you." Same bear. Same promise. A different chapter.

Bookah, still on duty

That's the whole idea. A benefits form is a moment. Bookah is a relationship — one that follows you from your first paycheck to your grandkids, and every life event in between.

  • Life events are the product. A new job, a new baby, a raise, a hospital bill, turning 65 — she sees each one coming and reaches out first.
  • Coverage that reaches three generations — the working parent, the household, and the grandparent aging into Medicare.
  • The policy is yours for life. It never belonged to your employer, so retiring doesn't take it away.
Who it's for

Free for the people who bring us in.

The business pays nothing. The payroll firm pays nothing. Coverage is carrier-funded and comes out of the employee's paycheck — only if they choose it.

Employees

Real benefits, finally made for people like you.

Freeto look · you only pay for what you pick

No confusing forms. No big bills upfront. Just simple coverage that comes out of your paycheck — and someone friendly to walk you through it. You own the policy, and it goes with you.

Employers

Give your team real benefits — at zero cost to you.

$0no premiums · admin handled

Affordable coverage your people will actually use, with the enrollment, deductions, reconciliation and compliance handled for you. No headaches. Just a better place to work.

See how it works
Payroll Partners

The licensed benefits arm you could never build.

Freeco-branded · flat tech fee to you

You own the deduction rail and the employer relationship. We bring the licenses, the carrier shelf and the enrollment engine — co-branded, at zero build cost, and a reason your clients never leave.

Become a partner

The honest part — up front, not in the fine print

The plans Bookah shows you are supplemental. They pay a set amount toward things like a doctor or ER visit, and they work in addition to real health insurance — never instead of it. They are not major medical and not minimum essential coverage.

If you don't have comprehensive health coverage, Bookah will say so and point you to a licensed agent who can talk you through your full options. She'd rather tell you the truth than make a sale.

  • Bookah is an automated assistant — not a licensed agent, and she says so
  • A licensed, appointed agent reviews and signs every enrollment
  • She always asks whether you have major medical, and never steers you away from it
  • Nothing is active until a human confirms it with you
  • Every conversation is logged, and you can ask for a person at any moment
  • English and Spanish, and built to be used with a keyboard or screen reader
Let's talk

Tell us about your team.

Employer, payroll partner, or just curious — we'll show you what this looks like for your people. No pitch.

Or just ask her yourself — open the chat. She's always up.